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About Us<\/span><\/p>\n

[\/et_pb_text][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”Nunito Sans||||||||” text_text_color=”#FFFFFF” text_font_size=”17px” text_line_height=”1.2em” text_orientation=”right” width_tablet=”” width_phone=”” width_last_edited=”on|phone” module_alignment=”right” text_font_size_tablet=”2.5vw” text_font_size_phone=”4vw” text_font_size_last_edited=”on|tablet” text_orientation_tablet=”right” text_orientation_phone=”right” text_orientation_last_edited=”on|tablet” global_colors_info=”{}”]<\/p>\n

Ever wondered how a simple paper plane found its crew? It started with an idea, then came the dreamers, the challengers, and the creators each bringing their spark to the flight. Through turbulence and breakthroughs, they turned chaos into momentum, shaping a journey that never stops soaring.<\/span><\/p>\n

Hop on board. Let\u2019s take off.<\/strong> <\/span><\/span><\/p>\n

[\/et_pb_text][et_pb_button button_url=”https:\/\/www.paper-plane.com.my\/?page_id=1691″ button_text=”Learn More” button_alignment=”right” _builder_version=”4.27.4″ _module_preset=”default” custom_button=”on” button_text_size=”17px” button_text_color=”#3757AB” button_bg_color=”#FFFFFF” button_border_width=”3px” button_border_color=”#FFFFFF” button_border_radius=”36px” button_letter_spacing=”0px” button_font=”Nunito|800|||||||” hover_enabled=”0″ button_text_size_tablet=”2vw” button_text_size_phone=”4vw” button_text_size_last_edited=”on|tablet” global_colors_info=”{}” sticky_enabled=”0″][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ custom_padding_last_edited=”on|phone” _builder_version=”4.27.4″ _module_preset=”default” background_color=”#FFBE30″ background_enable_image=”off” width_tablet=”” width_phone=”100%” width_last_edited=”on|phone” max_width_phone=”100%” module_alignment=”center” custom_margin=”2px||||false|false” custom_margin_tablet=”” custom_margin_phone=”” custom_margin_last_edited=”on|phone” custom_padding=”0px|||||” custom_padding_tablet=”0px|||||” custom_padding_phone=”|||0px|false|false” top_divider_color=”#3757AB” top_divider_arrangement=”above_content” bottom_divider_color=”#3757AB” bottom_divider_height=”83px” custom_css_main_element=”||” global_colors_info=”{}”][et_pb_row column_structure=”1_2,1_2″ make_equal=”on” _builder_version=”4.27.4″ _module_preset=”default” background_color=”#FFBE30″ width=”100%” width_tablet=”768px” width_phone=”400px” width_last_edited=”on|phone” max_width_tablet=”768px” max_width_phone=”400px” max_width_last_edited=”on|desktop” module_alignment=”center” custom_margin=”||||false|false” custom_margin_tablet=”-54px||||false|false” custom_margin_phone=”0px||||false|false” custom_margin_last_edited=”on|desktop” custom_padding=”0px|3%|0px|3%|false|true” custom_padding_phone=”30px|3%|0px|3%|false|true” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.27.4″ _module_preset=”default” custom_padding=”5%|6%||3%|false|false” custom_padding_tablet=”9%||||false|false” custom_padding_phone=”9%||||false|false” custom_padding_last_edited=”on|desktop” global_colors_info=”{}”][et_pb_image src=”https:\/\/www.paper-plane.com.my\/wp-content\/uploads\/2025\/02\/Artboard-6.png” title_text=”Artboard 6″ show_bottom_space=”off” _builder_version=”4.27.4″ _module_preset=”default” custom_margin=”|||-40px|false|false” custom_margin_tablet=”|||-40px|false|false” custom_margin_phone=”|||-40px|false|false” custom_margin_last_edited=”on|desktop” custom_padding=”|||0px|false|false” custom_padding_tablet=”|||0px|false|false” custom_padding_phone=”|||0px|false|false” custom_padding_last_edited=”on|desktop” global_colors_info=”{}”][\/et_pb_image][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”Nunito Sans||||||||” text_text_color=”#3757AB” text_font_size=”17px” text_line_height=”1.2em” max_width_tablet=”768%” max_width_phone=”400%” max_width_last_edited=”on|tablet” module_alignment=”right” text_font_size_tablet=”2.5vw” text_font_size_phone=”4vw” text_font_size_last_edited=”on|tablet” global_colors_info=”{}”]<\/p>\n

Lead acquisition is the strategic pursuit of potential customers who show interest in a brand but aren\u2019t ready to purchase yet. Rather than pushing for immediate sales, this phase focuses on attracting, engaging, and nurturing prospects building trust, brand awareness, and long-term relationships. By leveraging targeted campaigns, compelling content, and data-driven insights, lead acquisition lays the groundwork for future conversions while expanding a brand\u2019s influence in the market.<\/span><\/p>\n

[\/et_pb_text][et_pb_button button_url=”https:\/\/www.paper-plane.com.my\/?page_id=362″ button_text=”Learn More” button_alignment=”left” _builder_version=”4.27.4″ _module_preset=”default” custom_button=”on” button_text_size=”17px” button_text_color=”#FFBE30″ button_bg_color=”#3757AB” button_border_width=”3px” button_border_color=”#3757AB” button_border_radius=”36px” button_letter_spacing=”0px” button_font=”Nunito|600|||||||” button_text_size_tablet=”2vw” button_text_size_phone=”4vw” button_text_size_last_edited=”on|phone” locked=”off” global_colors_info=”{}”][\/et_pb_button][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/www.paper-plane.com.my\/wp-content\/uploads\/2025\/02\/Marketing-Strategy-Solution-1.png” title_text=”Marketing Strategy Solution” align=”center” force_fullwidth=”on” _builder_version=”4.27.4″ _module_preset=”default” custom_margin=”||-387px||false|false” custom_margin_tablet=”||0px||false|false” custom_margin_phone=”||0px||false|false” custom_margin_last_edited=”on|phone” custom_padding_tablet=”” custom_padding_phone=”” custom_padding_last_edited=”on|desktop” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ custom_padding_last_edited=”on|desktop” _builder_version=”4.27.4″ _module_preset=”default” width_tablet=”” width_phone=”100%” width_last_edited=”on|phone” max_width_tablet=”” max_width_phone=”100%” max_width_last_edited=”on|desktop” module_alignment=”center” custom_margin=”-55px||||false|false” custom_margin_tablet=”-50px||||false|false” custom_margin_phone=”-97px||-100px||false|false” custom_margin_last_edited=”on|desktop” custom_padding=”||0px|||” custom_padding_tablet=”||52px||false|false” custom_padding_phone=”||0px||false|false” top_divider_style=”slant” top_divider_color=”#FFBE30″ top_divider_height=”66px” top_divider_flip=”horizontal” global_colors_info=”{}”][et_pb_row column_structure=”1_2,1_2″ make_equal=”on” _builder_version=”4.27.4″ _module_preset=”default” width=”100%” width_tablet=”100%” width_phone=”400px” width_last_edited=”on|phone” max_width_phone=”400px” module_alignment=”center” custom_margin_tablet=”” custom_margin_phone=”||56px||false|false” custom_margin_last_edited=”on|desktop” custom_padding=”|3%||3%|false|false” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.27.4″ _module_preset=”default” custom_padding=”5%|6%||3%|false|false” global_colors_info=”{}”][et_pb_image src=”https:\/\/www.paper-plane.com.my\/wp-content\/uploads\/2025\/02\/Artboard-5-1.png” title_text=”Artboard 5″ show_bottom_space=”off” _builder_version=”4.27.4″ _module_preset=”default” custom_margin=”|||-40px|false|false” custom_margin_tablet=”|||-40px|false|false” custom_margin_phone=”|||-40px|false|false” custom_margin_last_edited=”on|desktop” custom_padding=”|||0px|false|false” custom_padding_tablet=”|||0px|false|false” custom_padding_phone=”|||0px|false|false” custom_padding_last_edited=”on|desktop” global_colors_info=”{}”][\/et_pb_image][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”Nunito Sans||||||||” text_text_color=”#3757AB” text_font_size=”17px” text_line_height=”1.2em” max_width_tablet=”768%” max_width_phone=”400%” max_width_last_edited=”on|tablet” module_alignment=”right” text_font_size_tablet=”2.5vw” text_font_size_phone=”4vw” text_font_size_last_edited=”on|tablet” global_colors_info=”{}”]<\/p>\n

Sales enhancement focuses on converting interest into action, driving measurable revenue growth. Unlike lead acquisition, which builds awareness, this phase targets ready-to-buy customers with refined sales strategies, persuasive touchpoints, and optimized conversion pathways. By leveraging data, streamlined processes, and targeted marketing, sales enhancement ensures that every interaction moves prospects closer to purchase maximizing efficiency, profitability, and brand impact.<\/span><\/p>\n

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The Intangibles is more than marketing\u2014it\u2019s about real connections. By blending creativity, social bonds, and authentic digital interactions, we help your brand be seen, heard, and felt. It\u2019s all about making a lasting impact that goes beyond the first impression.<\/span><\/p>\n

[\/et_pb_text][et_pb_button button_url=”https:\/\/www.paper-plane.com.my\/?page_id=364″ button_text=”Learn More” button_alignment=”right” button_alignment_tablet=”right” button_alignment_phone=”right” button_alignment_last_edited=”on|tablet” _builder_version=”4.27.4″ _module_preset=”default” custom_button=”on” button_text_size=”17px” button_text_color=”#03bbbb” button_bg_color=”#FFFFFF” button_border_width=”3px” button_border_color=”#FFFFFF” button_border_radius=”36px” button_letter_spacing=”0px” button_font=”Nunito|700|||||||” button_text_size_tablet=”2vw” button_text_size_phone=”4vw” button_text_size_last_edited=”on|phone” global_colors_info=”{}”][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ custom_padding_last_edited=”on|desktop” _builder_version=”4.27.4″ _module_preset=”default” background_color=”#ffde56″ background_enable_image=”off” width_tablet=”” width_phone=”100%” width_last_edited=”on|phone” max_width_tablet=”” max_width_phone=”100%” max_width_last_edited=”on|desktop” module_alignment=”center” custom_margin_tablet=”” custom_margin_phone=”||-61px||false|false” custom_margin_last_edited=”on|tablet” custom_padding=”0px||35px||false|false” custom_padding_tablet=”||132px||false|false” custom_padding_phone=”||64px||false|false” top_divider_color=”#3757AB” bottom_divider_color=”#3757AB” bottom_divider_height=”83px” custom_css_main_element=”||” global_colors_info=”{}”][et_pb_row column_structure=”1_2,1_2″ make_equal=”on” _builder_version=”4.27.4″ _module_preset=”default” width=”100%” width_tablet=”100%” width_phone=”400px” width_last_edited=”on|phone” max_width_phone=”400px” custom_padding_phone=”||65px||false|true” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.27.4″ _module_preset=”default” custom_padding=”6%|6%||3%|false|false” global_colors_info=”{}”][et_pb_image src=”https:\/\/www.paper-plane.com.my\/wp-content\/uploads\/2025\/02\/Artboard-4.png” title_text=”Artboard 4″ show_bottom_space=”off” _builder_version=”4.27.4″ _module_preset=”default” custom_margin=”|||-40px|false|false” custom_margin_tablet=”|||-40px|false|false” custom_margin_phone=”|||-40px|false|false” custom_margin_last_edited=”on|desktop” custom_padding=”|||0px|false|false” custom_padding_tablet=”|||0px|false|false” custom_padding_phone=”|||0px|false|false” custom_padding_last_edited=”on|desktop” global_colors_info=”{}”][\/et_pb_image][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”Nunito Sans||||||||” text_text_color=”#03bbbb” text_font_size=”17px” text_line_height=”1.2em” custom_margin_tablet=”-12px||||false|false” custom_margin_phone=”-16px||||false|false” custom_margin_last_edited=”on|phone” custom_padding_tablet=”” custom_padding_phone=”” custom_padding_last_edited=”on|tablet” text_font_size_tablet=”2.5vw” text_font_size_phone=”4vw” text_font_size_last_edited=”on|tablet” global_colors_info=”{}”]<\/p>\n

The Dichotomy of Hustle (TDoH)<\/span><\/p>\n

“Turn Your Passion into Impact, Inspire, Share, and Grow with Our Speakers Program!”<\/span><\/p>\n

[\/et_pb_text][et_pb_button button_url=”https:\/\/www.paper-plane.com.my\/?page_id=366″ button_text=”Learn More” button_alignment=”left” _builder_version=”4.27.4″ _module_preset=”default” custom_button=”on” button_text_size=”17px” button_text_color=”#FFFFFF” button_bg_color=”#03BBBB” button_border_width=”3px” button_border_color=”#03bbbb” button_border_radius=”36px” button_letter_spacing=”0px” button_font=”Nunito|700|||||||” button_text_size_tablet=”2vw” button_text_size_phone=”4vw” button_text_size_last_edited=”on|phone” locked=”off” global_colors_info=”{}”][\/et_pb_button][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/www.paper-plane.com.my\/wp-content\/uploads\/2025\/02\/Artboard-22.png” title_text=”Artboard 22″ align=”center” _builder_version=”4.27.4″ _module_preset=”default” width=”67%” max_width=”72%” module_alignment=”center” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ custom_padding_last_edited=”on|phone” admin_label=”Section” _builder_version=”4.27.4″ _module_preset=”default” background_color=”#09a3fd” width_tablet=”” width_phone=”100%” width_last_edited=”on|phone” max_width_tablet=”” max_width_phone=”100%” max_width_last_edited=”on|tablet” module_alignment=”center” custom_margin_tablet=”” custom_margin_phone=”||||false|false” custom_margin_last_edited=”on|phone” custom_padding=”0px||0px|||” custom_padding_tablet=”||110px||false|false” custom_padding_phone=”||||false|false” global_colors_info=”{}”][et_pb_row column_structure=”1_2,1_2″ make_equal=”on” _builder_version=”4.27.4″ _module_preset=”default” width=”100%” width_tablet=”100%” width_phone=”400px” width_last_edited=”on|phone” max_width_phone=”400px” custom_margin=”||||false|false” custom_margin_tablet=”-81px||-81px||false|false” custom_margin_phone=”-93px||-82px||false|false” custom_margin_last_edited=”on|desktop” custom_padding=”0px|0%|0px|0%|false|false” custom_padding_phone=”0px||62px||false|true” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/www.paper-plane.com.my\/wp-content\/uploads\/2025\/02\/Artboard-23.png” title_text=”Artboard 23″ show_bottom_space=”off” force_fullwidth=”on” _builder_version=”4.27.4″ _module_preset=”default” width_tablet=”768px” width_phone=”400px” width_last_edited=”on|desktop” max_width_tablet=”768px” max_width_phone=”400px” max_width_last_edited=”on|phone” module_alignment=”left” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.27.4″ _module_preset=”default” custom_padding=”5%|3%||6%|false|false” custom_padding_tablet=”51px||||false|false” custom_padding_phone=”0px|5%|||false|false” custom_padding_last_edited=”on|desktop” global_colors_info=”{}”][et_pb_image src=”https:\/\/www.paper-plane.com.my\/wp-content\/uploads\/2025\/02\/Artboard-7.png” title_text=”Artboard 7″ show_bottom_space=”off” align=”right” _builder_version=”4.27.4″ _module_preset=”default” custom_margin=”|||100px|false|false” custom_margin_tablet=”|||100px|false|false” custom_margin_phone=”|||100px|false|false” custom_margin_last_edited=”on|desktop” custom_padding=”|||0px|false|false” custom_padding_tablet=”|||0px|false|false” custom_padding_phone=”|||0px|false|false” custom_padding_last_edited=”on|desktop” global_colors_info=”{}”][\/et_pb_image][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”Nunito Sans||||||||” text_text_color=”#FFFFFF” text_font_size=”17px” text_line_height=”1.2em” text_orientation=”right” max_width_tablet=”” max_width_phone=”” max_width_last_edited=”on|phone” module_alignment=”right” custom_margin=”||||false|false” custom_margin_tablet=”||||false|false” custom_margin_phone=”||||false|false” custom_margin_last_edited=”on|desktop” custom_padding=”|3%||0px|false|false” text_font_size_tablet=”2.5vw” text_font_size_phone=”4vw” text_font_size_last_edited=”on|tablet” text_orientation_tablet=”right” text_orientation_phone=”right” text_orientation_last_edited=”on|tablet” global_colors_info=”{}”]<\/p>\n

The In-House Residence Program is a 3-month hands-on experience for those looking to break into branding and marketing. No coffee runs\u2014just real projects, real challenges, and real learning. Dive into brand building, marketing strategies, and creative problem-solving in a fast-paced, dynamic environment.<\/span><\/p>\n

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BLACK<\/span><\/p>\n

BOX<\/span><\/h1>\n

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This is a space where our journey\u2014wins, struggles, and everything in between\u2014is archived for those who seek insight, transparency, and progress. It holds the stories behind every challenge faced, every lesson learned, and every breakthrough achieved. More than just a record, it\u2019s a testament to growth, resilience, and the ever-evolving conversations that shape who we are.<\/span><\/p>\n

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About UsEver wondered how a simple paper plane found its crew? It started with an idea, then came the dreamers, the challengers, and the creators each bringing their spark to the flight. Through turbulence and breakthroughs, they turned chaos into momentum, shaping a journey that never stops soaring. Hop on board. Let\u2019s take off. Lead […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-2630","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.paper-plane.com.my\/index.php?rest_route=\/wp\/v2\/pages\/2630","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.paper-plane.com.my\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.paper-plane.com.my\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.paper-plane.com.my\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.paper-plane.com.my\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2630"}],"version-history":[{"count":8,"href":"https:\/\/www.paper-plane.com.my\/index.php?rest_route=\/wp\/v2\/pages\/2630\/revisions"}],"predecessor-version":[{"id":2669,"href":"https:\/\/www.paper-plane.com.my\/index.php?rest_route=\/wp\/v2\/pages\/2630\/revisions\/2669"}],"wp:attachment":[{"href":"https:\/\/www.paper-plane.com.my\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2630"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}